 |
General Advertising Rates
Reach the top segment of technology and business leaders by advertising in
Wired.
Non-bleed Rate (Add 15% for bleed)
|
B W
|
1x
|
3x
|
6x
|
9x
|
12x
|
18x
|
24x
|
30x
|
36x
|
48x
|
|
1 page
|
21,380
|
20,525
|
20,097
|
19,456
|
18,814
|
18,387
|
17,959
|
17,745
|
17,532
|
17,104
|
|
2/3 page
|
17,100
|
16,416
|
16,074
|
15,561
|
15,048
|
14,706
|
14,364
|
14,193
|
14,022
|
13,680
|
|
1/2 page
|
13,895
|
13,339
|
13,061
|
12,644
|
12,228
|
11,950
|
11,672
|
11,533
|
11,394
|
11,116
|
|
1/3 page
|
9,620
|
9,235
|
9,043
|
8,754
|
8,466
|
8,273
|
8,081
|
7,985
|
7,888
|
7,696
|
|
2 Color
|
1x
|
3x
|
6x
|
9x
|
12x
|
18x
|
24x
|
30x
|
36x
|
48x
|
|
1 page
|
26,470
|
25,411
|
24,882
|
24,088
|
23,294
|
22,764
|
22,235
|
21,970
|
21,705
|
21,176
|
|
2/3 page
|
21,180
|
20,333
|
19,909
|
19,274
|
18,638
|
18,215
|
17,791
|
17,579
|
17,368
|
16,944
|
|
1/2 page
|
17,215
|
16,526
|
16,182
|
15,666
|
15,149
|
14,805
|
14,461
|
14,288
|
14,116
|
13,772
|
|
1/3 page
|
11,915
|
11,438
|
11,200
|
10,843
|
10,485
|
10,247
|
10,009
|
9,889
|
9,770
|
9,532
|
|
4 Color
|
1x
|
3x
|
6x
|
9x
|
12x
|
18x
|
24x
|
30x
|
36x
|
48x
|
|
1 page
|
31,900
|
30,624
|
29,986
|
29,029
|
28,072
|
27,434
|
26,796
|
26,477
|
26,158
|
25,520
|
|
2/3 page
|
25,525
|
24,504
|
23,994
|
23,228
|
22,462
|
21,952
|
21,441
|
21,186
|
20,931
|
20,420
|
|
1/2 page
|
20,735
|
19,906
|
19,491
|
18,869
|
18,247
|
17,832
|
17,417
|
17,210
|
17,003
|
16,588
|
|
1/3 page
|
14,355
|
13,781
|
13,494
|
13,063
|
12,632
|
12,345
|
12,058
|
11,915
|
11,771
|
11,484
|
|
Covers
|
1x
|
3x
|
6x
|
9x
|
12x
|
18x
|
24x
|
30x
|
36x
|
48x
|
|
Second
|
38,280
|
36,749
|
35,983
|
34,835
|
33,686
|
32,921
|
32,155
|
31,772
|
31,390
|
30,624
|
|
Third
|
33,495
|
32,155
|
31,485
|
30,480
|
29,476
|
28,806
|
28,136
|
27,801
|
27,466
|
26,796
|
|
Fourth
|
39,875
|
38,280
|
37,483
|
36,286
|
35,090
|
34,293
|
33,495
|
33,096
|
32,698
|
31,900
|
4 Color Full Bleed
|
|
1x
|
3x
|
6x
|
9x
|
12x
|
18x
|
24x
|
30x
|
36x
|
48x
|
|
1 page
|
36,685
|
35,218
|
34,484
|
33,383
|
32,283
|
31,549
|
30,815
|
30,449
|
30,082
|
29,348
|
Discounts
As agreed, based on written contract.
Frequency discounts are earned within a 12-month period;
based on page equivalency. See chart above.
Other category discounts are available;
contact your sales rep for details.
January 2000 Rate Base
475,000
Run of Publication Deadlines
|
Cover Date
|
Materials Deadline
|
On Sale Date
|
|
January 2000
|
25 Oct 1999
|
14 Dec 1999
|
|
February 2000
|
22 Nov 1999
|
18 Jan 2000
|
|
March 2000
|
27 Dec 1999
|
15 Feb 2000
|
|
April 2000
|
24 Jan 2000
|
14 Mar 2000
|
|
May 2000
|
21 Feb 2000
|
11 Apr 2000
|
|
June 2000
|
27 Mar 2000
|
16 May 2000
|
|
July 2000
|
24 Apr 2000
|
13 Jun 2000
|
|
August 2000
|
22 May 2000
|
11 Jul 2000
|
|
September 2000
|
26 Jun 2000
|
15 Aug 2000
|
|
October 2000
|
24 Jul 2000
|
12 Sep 2000
|
|
November 2000
|
21 Aug 2000
|
10 Oct 2000
|
|
December 2000
|
25 Sep 2000
|
14 Nov 2000
|
Available Run-of-Publication Ad Sizes
(width x height)
| Size |
Trim Size |
Live Area |
With Bleed |
| Full page |
9" x 10 3/4" |
8 3/16" x 10 1/8" |
9 3/8" x 11 1/8" |
| Spread |
18" x 10 3/4" |
17 3/8" x 10 1/8" |
18 3/8" x 11 1/8" |
| 2/3 Page tall |
5 5/8" x 10 3/4" |
5" x 10 1/8" |
6" x 11 1/8" |
| 1/2 Page wide |
9" x 5 3/16" |
8 3/16" x 4 9/16" |
9 3/8" x 5 9/16" |
| 1/3 Page tall |
2 15/16" x 10 3/4" |
2 5/16" x 10 1/8" |
3 5/16" x 11 1/8" |
| 1/3 Page square |
5 1/8" x 4 3/4" |
5 1/8" x 4 3/4" |
(no bleed) |
Magazine Trim Size
9" x 10 3/4" (229 mm x 273 mm)
Questions? Contact us at
advertising@wired.com.
Copyright
© 1993-2000 The Condé Nast Publications Inc. All rights reserved.
Copyright © 1994-2000 Wired Digital, Inc. All rights reserved.
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